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YouTube Pride ad receives dislikes and lots of hate

Photo credit:
YouTube

YouTube is celebrating Pride month by encouraging people to use digital media as a tool to express themselves. Titled “#PridetoCreate: Pride 2018,” a video released on Thursday showcases many in the LGBT spectrum who use the platform to make statements about who they are, which hopefully inspires others to do the same.

The spot features Olympian Adam Rippon, trans drag celebrity Peppermint and YouTube star Tyler Oakley just to name a few.

As wonderful as the message is, some viewers are utilizing the comments section to criticize the video with the same old arguments, “Where is straight pride month?” and “You don’t need a month to show you’re gay, in the trash you go.”

But it’s the LGBT community and its allies who are also hitting back at YouTube for the promotional ad. They claim the site is hypocritical because they have removed ads that feature LGBT terminology in the title. This takes money away from the YouTuber who posted the video. 

European LGBT publication PinkNews points to one comment which is getting a lot of attention, “But you guys still demonetize people for acknowledging their LGBT lives in video titles?”

Moreover earlier this month YouTube came under fire from the LGBT community who say anti-gay ads from conservative groups would play before their videos. The most common offender being Alliance Defending Freedom, a notoriously vocal hate group.

YouTube addressed these claims with the following statement which says in part: 

“Over the past few days, we’ve heard many questions around monetization and how ads are served against videos by LGBTQ creators.

“We know this has been both confusing and painful, and want you to know that we hear you. YouTube is an open platform and we support the free expression of creators with a wide range of views.

“But we don’t allow paid advertising that disparages people based on who they are and we remove ads that violate this basic principle.”

"We also want to tell the world how proud we are of LGBTQ creators and our broader community. We hope you'll join us in celebrating everyone who’s #ProudToCreate a better future with their imagination, creativity, talent, and truth. From vogue to ballet, home videos to fine art, electropop to piano, Olympic ice skating to skateboarding, creative self-expression has proven to have the power to change the world."

That statement appears on the company's official blog site. And even there the hate continues:

"I don't care," said one commenter. "And I dont appreciate youtube trying to FORCE these transgender views on me by placing a link button on the home screen to push this vile sickness. I do not condone it, will not support it and find it appalling that youtube has sought to alienate over half the country by forcing their liberal views, indiscriminately."

Said someone in response: "If you don't appreciate it why did you click the link in the first place. No one is forcing it on you, they are just going to the people who are more like them. No one told you to click, and this video is not telling you to be queer. Its just showing pride to the people who are, and to the people who aren't truly represented in a hetero normative society."