All proceeds will go to help immigrant families.
Fresh on the heels of Melania Trump’s wardrobe editorial, a queer-owned fashion house has decided to create their own version of her now-famous “I Really Don’t Care, Do U?” army field jacket.
The First Lady received public criticism for wearing the commentary-inked jacket as she boarded a plane en route to visit an ICE detention center in Texas. Mrs. Trump toured the immigration facility and thanked the men and women who were helping the kids in crisis.
She was not wearing the coat during her visit. But that didn’t seem to sway public outcry at the insensitivity of the message and they quickly made it known.
So clothing company Wildfang decided to reverse the message with a garment of their own which reads, “I Really Care, Don’t U?” All of the proceeds will go to Refugee and Immigrant Center for Education and Legal Services (RAICES), a non-profit that provides low-cost or pro-bono legal services to undocumented immigrants.
Speaking to NewNowNext, a representative from the company says they have raised over $15K for RAICES in only a couple of hours and their more positive version of the Melania inspired jacket sold out overnight.
The White House was quick to defend The First Lady on her fashion choice, saying that her wardrobe should not be the focus of her trip.
“It's a jacket. There was no hidden message. After today's important visit to Texas, I hope the media isn't going to choose to focus on her wardrobe," East Wing communications director Stephanie Grisham said in a statement.
But the president tweeted on the same day that there was a message after all, “I REALLY DON’T CARE, DO U?” written on the back of Melania’s jacket, refers to the Fake News Media. Melania has learned how dishonest they are, and she truly no longer cares!”
Wildfang has created a small line of “I Really Care, Don’t U?” clothing which ranges from t-shirts to other jackets.
Shop the “I Really Care, Don’t U?” line here.