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VIDEO: Montreal makes open call to crown “Queer of the Year”

MONTREAL -- "Queer Eye for the Straight Guy"... been there, "Queer as Folk" ... done that. Now it’s time to tell your story.

In celebration of the diversity, individuality and pride within the LGBT community, Montreal is launching a global campaign in search of the “Queer of the Year!”

How can you stand out from the crowd?

Whether you’re a do-gooder, a diva, the average guy next door, a girl just out of the closet or anywhere in between, from now through July 15, Montreal wants you to visit website and show the world that you have what it takes to win the crown.

Participants are required to enter a one-minute video and submit applications explaining why they would be a perfect contestant. People will be judged on the following 5 criteria: personality, community involvement, sex appeal, healthy lifestyle and talent.

The competition is expected to fierce, so participants are encouraged to rally Facebook friends, Twitter followers and family to vote for them.

The Final Five turn it out in Montreal

The top 20 participants with the most public votes on July 15, will then be interviewed by a panel of judges. From that group, five finalists will be selected to visit Montreal for an expenses-paid week during Montreal Pride (Aug. 9-16), where they’ll explore one of the most LGBT-friendly cities on Earth and compete in a variety of challenges and activities.

Ready to strut, smile and show what they’ve got, the finalists will be in the company of a film crew capturing all of the excitement.

Website viewers will then be able to keep up with the action and vote for their favorite contestants. At each day’s challenge, judges will attribute points based on specific criteria.

All cheer for “Queer of the Year”

At the end of Pride Week, the finalist with the most public votes, combined with most points from the judges, will be declared the winner. That person will win a VIP weekend in Montreal for two, a chance to take part in the Montreal Pride parade and the ultimate title of "Queer of the Year."

For more information, prize info, rules or the latest Montreal LGBT news …

Visit Tourism Montreal “Queer of the Year” website

Become a fan of Montreal “Queer of the Year” on Facebook

Visit Tourism Montreal’s Gay Life blog

Follow Tourism Montreal on Twitter